New Design for Lemon & Lime Juice
Monday, June 2, 2008
CONCORD FOODS LEMON & LIME JUICES GET A NEW LOOK!
In 1968, Concord Foods began carving its way into the food industry with its signature lemon & lime juices, released under the name Squeez-Eez. Four decades and a wide selection of produce companion items later, the company has redesigned the tags of the inaugural product and rebranded them under the immediately recognizable Concord name.
The sunshine yellow and field green tags for the popular lemon & lime juices are sure to draw attention. Their vibrant colors serve as reminders of the myriad health benefits of consuming fruits and vegetables – a concept synonymous with Concord Foods.
The NEW look, available July 2008 in fresh produce sections of major supermarkets, supercenters and specialty stores nationwide, is offered in 24 pack cases or 144 pack floor shippers. Each individual container holds 4.5 ounces of juice.